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The Mirror Strategy

About the Mirror Strategy

Mark CantrellBy Mark Cantrell, Founder & CEO, Upward Bound MediaLast updated

Short answer

Mark Cantrell created the Mirror Strategy after 15 years in HVAC. He is Founder & CEO of Upward Bound Media.

On this page

Mark Cantrell

Mark Cantrell, Founder & CEO of Upward Bound Media

Founder & CEO of Upward Bound Media.

Local SEO specialist with 15 years in HVAC and the trades, including service management.

Co-host of the HVAC IS LIFE Live Q&A series.

Why I built it

I created the Mirror Strategy after watching local business owners pay for attractive websites that sent Google the wrong signals.

Upward Bound Media

Upward Bound Media is a local SEO agency in Cushing, Oklahoma, serving HVAC contractors and building with the Mirror Strategy.